{"id":2034,"date":"2024-07-11T10:41:08","date_gmt":"2024-07-11T03:41:08","guid":{"rendered":"https:\/\/halongcanfoco.com\/mon-pate-tru-danh-xu-cang-but-pha-doanh-so-tren-kenh-thuong-mai-dien-tu"},"modified":"2026-10-09T10:12:08","modified_gmt":"2026-10-09T03:12:08","slug":"mon-pate-tru-danh-xu-cang-but-pha-doanh-so-tren-kenh-thuong-mai-dien-tu","status":"publish","type":"post","link":"https:\/\/halongcanfoco.com\/en\/mon-pate-tru-danh-xu-cang-but-pha-doanh-so-tren-kenh-thuong-mai-dien-tu","title":{"rendered":"Hai Phong\u2019s Famous P\u00e2t\u00e9 Achieves Breakthrough Sales on E-Commerce Platforms"},"content":{"rendered":"

Article by Doan Phong, published in Vietnamnet Newspaper<\/em><\/p>\n

\n
\n
\n
\n
\n
\n

As <\/span>of <\/span>2024, <\/span>nearly <\/span>100,000 <\/span>cans <\/span>of <\/span>Halong <\/span>Canfoco\u2019s <\/span>Hai <\/span>Phong <\/span>Lamp <\/span>Post <\/span>P\u00e2t\u00e9 <\/span>had <\/span>been <\/span>sold <\/span>on <\/span>Shopee <\/span>alone. <\/span>Expanding <\/span>sales <\/span>channels <\/span>to <\/span>e-commerce <\/span>platforms <\/span>has <\/span>brought <\/span>significant <\/span>results <\/span>for <\/span>local <\/span>businesses.<\/span><\/p>\n

Preserving the Flavors of Tradition<\/span><\/strong><\/p>\n

Changing <\/span>the <\/span>perception <\/span>held <\/span>by <\/span>many <\/span>consumers <\/span>that <\/span>canned <\/span>food <\/span>lacks <\/span>nutritional <\/span>value <\/span>is <\/span>no <\/span>easy <\/span>task. <\/span>Over <\/span>more <\/span>than <\/span>20 <\/span>years <\/span>of <\/span>establishment <\/span>and <\/span>development, <\/span>Halong <\/span>Canfoco <\/span>has <\/span>continuously <\/span>conducted <\/span>research, <\/span>invested <\/span>in <\/span>and <\/span>applied <\/span>modern <\/span>technologies <\/span>to <\/span>produce <\/span>highly <\/span>nutritious <\/span>canned <\/span>food <\/span>products, <\/span>earning <\/span>consumers\u2019 <\/span>trust. <\/span>The <\/span>image <\/span>of <\/span>its <\/span>red-sailed <\/span>boat <\/span>has <\/span>gradually <\/span>become <\/span>an <\/span>indispensable <\/span>part <\/span>of <\/span>mealtimes <\/span>for <\/span>many <\/span>Vietnamese <\/span>families.<\/span><\/p>\n

Halong <\/span>Canfoco, <\/span>based <\/span>in <\/span>Hai <\/span>Phong, <\/span>is <\/span>a <\/span>brand <\/span>under <\/span>Ha <\/span>Long <\/span>Canned <\/span>Food <\/span>Joint <\/span>Stock <\/span>Corporation, <\/span>a <\/span>pioneer <\/span>in <\/span>Vietnam\u2019s <\/span>canned <\/span>food <\/span>manufacturing <\/span>industry. <\/span>One <\/span>of <\/span>Halong <\/span>Canfoco\u2019s <\/span>top <\/span>priorities <\/span>is <\/span>ensuring <\/span>food <\/span>hygiene <\/span>and <\/span>safety <\/span>throughout <\/span>the <\/span>production <\/span>process.<\/span><\/p>\n

A <\/span>representative <\/span>of <\/span>Halong <\/span>Canfoco <\/span>stated <\/span>that <\/span>the <\/span>raw <\/span>materials, <\/span>auxiliary <\/span>materials, <\/span>and <\/span>entire <\/span>food <\/span>processing <\/span>production <\/span>lines <\/span>are <\/span>directly <\/span>imported <\/span>from <\/span>regions <\/span>with <\/span>high <\/span>quality <\/span>standards, <\/span>such <\/span>as <\/span>Europe, <\/span>the <\/span>United <\/span>States, <\/span>and <\/span>Canada.<\/span><\/p>\n

Thanks <\/span>to <\/span>its <\/span>continuous <\/span>efforts, <\/span>Halong <\/span>Canfoco <\/span>has <\/span>received <\/span>numerous <\/span>prestigious <\/span>domestic <\/span>awards, <\/span>including <\/span>Top <\/span>50 <\/span>Strong <\/span>Brands <\/span>in <\/span>ASEAN <\/span>2024<\/span><\/span> and <\/span>High-Quality <\/span>Vietnamese <\/span>Goods <\/span>2024<\/span><\/span>. <\/span>Meanwhile, <\/span>the <\/span>Company\u2019s <\/span>canned <\/span>food <\/span>products <\/span>have <\/span>also <\/span>reached <\/span>markets <\/span>across <\/span>Europe, <\/span>Asia, <\/span>and <\/span>Africa.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

\"Ch\u1ee9ng<\/div>\n

Halong Canfoco has won over numerous customers and received many prestigious awards.<\/em><\/p>\n

Despite <\/span>its <\/span>successful <\/span>expansion <\/span>into <\/span>international <\/span>markets, <\/span>Halong <\/span>Canfoco <\/span>continues <\/span>to <\/span>recognize <\/span>the <\/span>domestic <\/span>market <\/span>as <\/span>a <\/span>\u201cfertile <\/span>ground\u201d <\/span>for <\/span>the <\/span>canned <\/span>food <\/span>industry. <\/span>In <\/span>particular, <\/span>the <\/span>brand\u2019s <\/span>Hai <\/span>Phong <\/span>Lamp <\/span>Post <\/span>P\u00e2t\u00e9 <\/span>has <\/span>sold <\/span>nearly <\/span>100,000 <\/span>cans <\/span>on <\/span>the <\/span>Shopee <\/span>e-commerce <\/span>platform, <\/span>allowing <\/span>consumers <\/span>across <\/span>Vietnam <\/span>to <\/span>enjoy <\/span>this <\/span>renowned <\/span>local <\/span>specialty <\/span>from <\/span>the <\/span>port <\/span>city.<\/span><\/p>\n

\"pate\"<\/div>\n

Preserving Traditional Vietnamese Flavors Through Halong Canfoco\u2019s Signature Canning Technology<\/span><\/em><\/p>\n

\n
\n
\n
\n
\n
\n

Shopee Livestreaming Creates a Launchpad for Vietnamese Specialties to Reach Wider Markets<\/span><\/strong><\/p>\n

In <\/span>the <\/span>Industry <\/span>4.0 <\/span>era, <\/span>upgrading <\/span>production <\/span>processes <\/span>alone <\/span>is <\/span>no <\/span>longer <\/span>enough <\/span>for <\/span>businesses <\/span>to <\/span>achieve <\/span>digital <\/span>transformation <\/span>and <\/span>effectively <\/span>reach <\/span>consumers. <\/span>E-commerce, <\/span>particularly <\/span>livestreaming, <\/span>has <\/span>emerged <\/span>as <\/span>a <\/span>bright <\/span>spot, <\/span>opening <\/span>up <\/span>new <\/span>opportunities <\/span>for <\/span>Vietnamese <\/span>products.<\/span><\/p>\n

Previously, <\/span>products <\/span>had <\/span>to <\/span>pass <\/span>through <\/span>multiple <\/span>intermediaries <\/span>between <\/span>leaving <\/span>the <\/span>warehouse <\/span>and <\/span>reaching <\/span>customers. <\/span>With <\/span>the <\/span>rise <\/span>of <\/span>e-commerce <\/span>platforms, <\/span>businesses <\/span>can <\/span>now <\/span>bring <\/span>their <\/span>products <\/span>directly <\/span>to <\/span>consumers <\/span>with <\/span>just <\/span>a <\/span>single <\/span>touchpoint. <\/span>In <\/span>particular, <\/span>as <\/span>the <\/span>trend <\/span>of <\/span>combining <\/span>shopping <\/span>with <\/span>entertainment <\/span>continues <\/span>to <\/span>grow, <\/span>livestreaming <\/span>on <\/span>major <\/span>e-commerce <\/span>platforms <\/span>enables <\/span>brands <\/span>to <\/span>introduce <\/span>their <\/span>products <\/span>to <\/span>potential <\/span>customer <\/span>segments <\/span>more <\/span>easily <\/span>and <\/span>gather <\/span>valuable <\/span>user <\/span>data. <\/span>These <\/span>insights <\/span>can <\/span>then <\/span>be <\/span>used <\/span>to <\/span>optimize <\/span>the <\/span>shopping <\/span>experience <\/span>and <\/span>drive <\/span>sales.<\/span><\/p>\n

Recognizing <\/span>the <\/span>importance <\/span>of <\/span>livestreaming <\/span>on <\/span>e-commerce <\/span>platforms <\/span>in <\/span>boosting <\/span>domestic <\/span>sales, <\/span>Halong <\/span>Canfoco <\/span>has <\/span>partnered <\/span>with <\/span>Shopee <\/span>to <\/span>showcase <\/span>its <\/span>diverse <\/span>range <\/span>of <\/span>canned <\/span>food <\/span>products <\/span>in <\/span>the <\/span>\u201cTinh <\/span>Hoa <\/span>Viet <\/span>Du <\/span>Ky\u201d<\/span><\/span> livestream, <\/span>scheduled <\/span>for <\/span>July <\/span>15.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

\"pate\"<\/div>\n

Halong Canfoco will partner with Shopee for the \u201cTinh Hoa Viet Du Ky\u201d program, airing at 12:30 PM on July 15.<\/span><\/em><\/p>\n

During <\/span>the <\/span>two-hour <\/span>livestream, <\/span>viewers <\/span>will <\/span>have <\/span>the <\/span>opportunity <\/span>to <\/span>meet <\/span>MC <\/span>Thanh <\/span>Thanh <\/span>Huyen <\/span>and <\/span>businesses <\/span>from <\/span>the <\/span>provinces <\/span>of <\/span>Vinh <\/span>Phuc <\/span>and <\/span>Hai <\/span>Phong. <\/span>Representatives <\/span>of <\/span>Halong <\/span>Canfoco <\/span>will <\/span>join <\/span>the <\/span>host <\/span>in <\/span>introducing <\/span>hundreds <\/span>of <\/span>local <\/span>specialties <\/span>and <\/span>products, <\/span>sharing <\/span>the <\/span>brand\u2019s <\/span>development <\/span>journey, <\/span>and <\/span>exploring <\/span>valuable <\/span>lessons <\/span>learned <\/span>from <\/span>selling <\/span>through <\/span>livestreaming.<\/span><\/p>\n

In <\/span>addition, <\/span>Shopee <\/span>will <\/span>work <\/span>alongside <\/span>the <\/span>brand <\/span>to <\/span>offer <\/span>consumers <\/span>the <\/span>opportunity <\/span>to <\/span>shop <\/span>for <\/span>Vietnamese <\/span>agricultural <\/span>products <\/span>and <\/span>local <\/span>specialties <\/span>at <\/span>attractive <\/span>prices, <\/span>accompanied <\/span>by <\/span>a <\/span>range <\/span>of <\/span>appealing <\/span>promotions. <\/span>Viewers <\/span>can <\/span>enjoy <\/span>exclusive <\/span>\u201cTinh <\/span>Hoa\u201d <\/span>vouchers<\/span><\/span> offering <\/span>discounts <\/span>of <\/span>up <\/span>to <\/span>VND <\/span>166,000, <\/span>Flash <\/span>Sale <\/span>vouchers <\/span>with <\/span>discounts <\/span>of <\/span>up <\/span>to <\/span>30%<\/span><\/span>, <\/span>and <\/span>thousands <\/span>of <\/span>free-shipping <\/span>vouchers <\/span>available <\/span>throughout <\/span>the <\/span>livestream.<\/span><\/p>\n

Throughout <\/span>the <\/span>livestream <\/span>series, <\/span>Shopee <\/span>will <\/span>provide <\/span>comprehensive <\/span>promotional <\/span>support <\/span>for <\/span>the <\/span>program <\/span>and <\/span>participating <\/span>businesses <\/span>across <\/span>multiple <\/span>platforms. <\/span>It <\/span>will <\/span>also <\/span>roll <\/span>out <\/span>a <\/span>range <\/span>of <\/span>promotional <\/span>offers, <\/span>including <\/span>exclusive <\/span>vouchers, <\/span>free <\/span>shipping, <\/span>cashback <\/span>in <\/span>Shopee <\/span>Coins, <\/span>and <\/span>Flash <\/span>Sales, <\/span>to <\/span>stimulate <\/span>consumer <\/span>demand <\/span>and <\/span>increase <\/span>order <\/span>conversion <\/span>rates <\/span>during <\/span>the <\/span>livestream.<\/span><\/p>\n

\"pate\"<\/div>\n

The \u201cShopee – Tinh Hoa Viet Du Ky\u201d livestream series aired on the 15th of each month from April to December 2024.<\/em><\/p>\n

E-commerce <\/span>livestreaming <\/span>can <\/span>be <\/span>seen <\/span>as <\/span>a <\/span>new <\/span>and <\/span>practical <\/span>approach <\/span>to <\/span>celebrating <\/span>high-quality <\/span>products <\/span>from <\/span>local <\/span>businesses. <\/span>At <\/span>the <\/span>same <\/span>time, <\/span>it <\/span>provides <\/span>aspiring <\/span>entrepreneurs <\/span>and <\/span>new <\/span>sellers <\/span>with <\/span>an <\/span>opportunity <\/span>to <\/span>better <\/span>understand <\/span>business <\/span>operations <\/span>and <\/span>adapt <\/span>to <\/span>the <\/span>digital <\/span>transformation <\/span>era.<\/span><\/p>\n

In <\/span>2024, <\/span>Shopee <\/span>actively <\/span>collaborated <\/span>with <\/span>government <\/span>agencies <\/span>and <\/span>partners <\/span>to <\/span>implement <\/span>various <\/span>programs <\/span>supporting <\/span>Vietnamese <\/span>businesses. <\/span>Through <\/span>these <\/span>initiatives, <\/span>Shopee <\/span>helped <\/span>sellers <\/span>enhance <\/span>their <\/span>competitiveness <\/span>on <\/span>e-commerce <\/span>platforms, <\/span>supported <\/span>local <\/span>sellers <\/span>in <\/span>their <\/span>digital <\/span>transformation, <\/span>and <\/span>enabled <\/span>them <\/span>to <\/span>operate <\/span>more <\/span>effectively <\/span>online. <\/span>As <\/span>part <\/span>of <\/span>this <\/span>program, <\/span>Shopee <\/span>also <\/span>joined <\/span>hands <\/span>with <\/span>farmers <\/span>to <\/span>promote <\/span>the <\/span>value <\/span>of <\/span>Vietnam\u2019s <\/span>agricultural <\/span>products <\/span>and <\/span>local <\/span>specialties <\/span>to <\/span>consumers <\/span>nationwide.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Article by Doan Phong, published in Vietnamnet Newspaper As of 2024, nearly 100,000 cans of Halong Canfoco\u2019s Hai Phong Lamp Post P\u00e2t\u00e9 had been sold on Shopee alone. Expanding sales channels to e-commerce platforms has brought significant results for local businesses. Preserving the Flavors of Tradition Changing the perception held by many consumers that canned […]<\/p>\n","protected":false},"author":1,"featured_media":1411,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[52],"tags":[],"class_list":["post-2034","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/halongcanfoco.com\/en\/wp-json\/wp\/v2\/posts\/2034","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/halongcanfoco.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/halongcanfoco.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/halongcanfoco.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/halongcanfoco.com\/en\/wp-json\/wp\/v2\/comments?post=2034"}],"version-history":[{"count":0,"href":"https:\/\/halongcanfoco.com\/en\/wp-json\/wp\/v2\/posts\/2034\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/halongcanfoco.com\/en\/wp-json\/wp\/v2\/media\/1411"}],"wp:attachment":[{"href":"https:\/\/halongcanfoco.com\/en\/wp-json\/wp\/v2\/media?parent=2034"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/halongcanfoco.com\/en\/wp-json\/wp\/v2\/categories?post=2034"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/halongcanfoco.com\/en\/wp-json\/wp\/v2\/tags?post=2034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}