{"id":2043,"date":"2026-09-08T08:00:00","date_gmt":"2026-09-08T01:00:00","guid":{"rendered":"https:\/\/halongcanfoco.com\/viec-lam\/phu-trach-phong-pr-marketing"},"modified":"2026-10-12T10:40:51","modified_gmt":"2026-10-12T03:40:51","slug":"phu-trach-phong-pr-marketing","status":"publish","type":"viec-lam","link":"https:\/\/halongcanfoco.com\/en\/job\/phu-trach-phong-pr-marketing","title":{"rendered":"PR &#038; Marketing Department Manager"},"content":{"rendered":"<p><span data-sheets-root=\"1\"><strong>1.1. Marketing Strategy &amp; Planning<\/strong><br \/>\nConduct market, customer, and competitor research to develop product and brand positioning.<br \/>\nDevelop and execute Marketing plans based on business stages and product life cycles.<br \/>\nEstablish brand image, identity, and brand experience guidelines across customer touchpoints.<br \/>\n<strong>1.2. PR &amp; Marketing Execution<\/strong><br \/>\nDirect the implementation of multi-channel communication activities, including Digital, PR &amp; Media Relations, Events, KOLs, TVCs, Activations, POSM, and other relevant channels.<br \/>\nManage external and internal communications across online and offline channels.<br \/>\nCoordinate with other departments and the Sales team on product launches, distribution, and product development activities.<br \/>\n<strong>1.3. Budget &amp; Performance Management<\/strong><br \/>\nDevelop and control Marketing budgets for different stages and campaigns.<br \/>\nMonitor, measure, and evaluate the effectiveness of Marketing, Sales, and Brand activities.<br \/>\nManage and coordinate with agencies, partners, and Marketing service providers.<br \/>\n<strong>1.4. Brand &amp; Team Management<\/strong><br \/>\nManage the Company&#8217;s and its brands&#8217; image and reputation in the market.<br \/>\nCoordinate crisis communication management and control information across communication channels.<br \/>\nRecruit, train, assign responsibilities to, and develop the Marketing team.<\/span><\/p>\n","protected":false},"template":"","cong-ty":[53],"dia-diem":[54],"vi-tri-tuyen-dung":[55],"class_list":["post-2043","viec-lam","type-viec-lam","status-publish","hentry","cong-ty-cong-ty-co-phan-do-hop-ha-long-hai-phong","dia-diem-hai-phong","vi-tri-tuyen-dung-marketing"],"acf":[],"_links":{"self":[{"href":"https:\/\/halongcanfoco.com\/en\/wp-json\/wp\/v2\/viec-lam\/2043","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/halongcanfoco.com\/en\/wp-json\/wp\/v2\/viec-lam"}],"about":[{"href":"https:\/\/halongcanfoco.com\/en\/wp-json\/wp\/v2\/types\/viec-lam"}],"wp:attachment":[{"href":"https:\/\/halongcanfoco.com\/en\/wp-json\/wp\/v2\/media?parent=2043"}],"wp:term":[{"taxonomy":"cong-ty","embeddable":true,"href":"https:\/\/halongcanfoco.com\/en\/wp-json\/wp\/v2\/cong-ty?post=2043"},{"taxonomy":"dia-diem","embeddable":true,"href":"https:\/\/halongcanfoco.com\/en\/wp-json\/wp\/v2\/dia-diem?post=2043"},{"taxonomy":"vi-tri-tuyen-dung","embeddable":true,"href":"https:\/\/halongcanfoco.com\/en\/wp-json\/wp\/v2\/vi-tri-tuyen-dung?post=2043"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}